#BoomGoesOut: Make Fashion 2017

#BoomGoesOut: Make Fashion 2017

The sixth annual Make Fashion show took place at Telus Spark, debuting the work of some of Canada’s premier minds in wearable tech. An apt venue for a runway show dedicated to exploring the ways clothing can interact with modern technology, hundreds of Calgarian’s filled the building, all clamouring to see the future of fashionable technology.     Boom enjoyed a VIP tour of the venue, sneaking behind the proverbial curtain (by invitation, of course) to watch the swath of designers, make up artists and hair stylists buzz around models, carefully adjusting glowing skirts and visual-projection hats. Afterwards, there were drinks and a few bites until we were called to our seats by the sudden radiating glow of the runway, signalling the show’s imminent beginning.       Skirts that glowed like compasses, indicating true north, hats that projected flowery images onto the wearers chest, and head pieces that pulsed with the model’s heartbeat were all evident at this year’s show. Truly delightful, ever surprising, and always entertaining, Make Fashion can tip their LED-filled hats to another successful event. For more information on Make Fashion, click...
#EventInReview: Hearts Out for the Youth Singers of Calgary

#EventInReview: Hearts Out for the Youth Singers of Calgary

The Youth Singers of Calgary is one of our city’s most established organizations, having been hitting the high note and shimmying their jazz hands for over 30 years. Started by Shirley Penner in the 1980s, with just a small group of big-dreaming kids, The Youth Singers has since grown to see thousands of young people pass through its doors. Though not all, or even perhaps most, became famous singers or started top-charting girl and boy bands, they did go on to become creative, dedicated, tremendous men and women: doctors, designers, dancers, all of whom contribute to our city and, indeed, Canada at large with their talents and work ethic. Talk to any of them and they will quickly credit their years at Youth Singers as a pivotal influence in their lives. To celebrate this organization, the newly annual “Hearts Out” event was born. Taking place in Studio Bell: The National Music Centre, the event saw hundreds of Calgarians come together for an evening dedicated to applauding and supporting the staff and students that make up The Youth Singers. The evening began with musical stylings from The Youth Singers’ ON CUE ensemble and Calgarian rising star, Justine Tyrell, and led into a lively “reverse auction”, which sent all VIP, Sponsors and “Friends of” guests home with an auction item valued anywhere from $200 – $6,500. Spirits now soaring, Premium guests began to arrive and, after an hour of Hotel Arts award-winning canapés and cocktails, the main program began.               Our talented host, Ken Lima-Coelho guided the rest of the evening. Personal testimonials, a performance...
Live Boom Reactions: Academy Awards Red Carpet 2017

Live Boom Reactions: Academy Awards Red Carpet 2017

4:33 pm MT The carpet is down, showtime is nearly here, and the boom team is nestled together with an unhealthy supply of popcorn and twizzlers for the Academy Awards. If you know our President, Derek Macdonald, you know that today is his Christmas. We’ll keep you posted on the success of his predictions – but we can tell you right now he’s like rainman of Oscar season.  So gather your fellow movie buffs and red carpet watchers and join us! 5:00 pm MT A few things we’re noticing on the red carpet: ACLU ribbons: Many of the stars are wearing blue ribbons in support of the American Civil Liberties Union’s “Stand With ACLU” initiative. Bedazzling is dead: Could it be the La La Land influence? Bobs: No need to cut your hair – a nip and a tuck and you can rock a fake bob. 5:40 pm MT All agreed: Janelle Monae has been our favourite voice on the red carpet tonight. These ladies have made early statements… 5:54 pm MT If you’ll allow us to geek out on production for a moment… ABC’s screen is appropriately showing film posters behind the stars they’re interviewing, but the images are pixelated behind them. Missed opportunity! These are problems you can solve before the show goes on – the editors playing fast and loose with calling shots and sad Ryan Seacrest… you deal with live. 6:57 pm MT Our Trump mention drinking game is already getting us in trouble. Nice to start the show with some energy – thank you JT. Production note: that white lav mic on Jimmy Kimmel. So...
BOOM is Hiring

BOOM is Hiring

  Boom Goes The Drum is seeking a talented Event Producer to join our dynamic team of project managers. We are a boutique creative agency that believes in the power of story telling, and we are passionate about helping our clients uncover their story and find platforms to broadcast to a wider audience. If you love the medium of live-experience storytelling as much as we do and have some of the talents listed below, please send us your resume. We want to hear your story!   The Job – Event Producer   The Event Producer acts an account manager and is responsible for carrying projects from conception to completion. Leadership in Ideation, Concept development, Project/technical strategy & management, Client relationship building and Marketing are all a part the scope of this role. We are a project focused team, so tasks will change dependent on the project load and the changing needs of our production team.   Requirements: 5 years of event management experience (preferably at the Producer level)   Assets: Event Management Certificate and/or Degree Marketing experience Experience in large scale project management   Please send your resume to our confidential email: jobs@boomgoesthedrum.com by February 24th,...
Hearts Out for The Youth Singers of Calgary

Hearts Out for The Youth Singers of Calgary

There is nothing we could type here that would do a better job of showing you why supporting The Youth Singers of Calgary is vital. Watch this…   That’s why we’re so honoured and happy to be producing Hearts Out, The Youth Singers of Calgary’s marquee fundraiser (previously known as Hearts 4 Arts). On March 4, the stunning National Music Centre will be filled with song and support, and we want you to be there. There are two ways to experience the evening Premium Ticket ($95): start the evening at 8pm with food stations and drink tickets, move into a performance and celebration of 30th years, finish with a duelling dj danceparty as one of the first in teh city to boogy on the shiny new floors of the NMC…and all that jazz. VIP or ‘Friends of YSC’ (starting at $500 per pair): Arrive early to participate in the Allegro ‘reverse’ auction, where every pair of attendees will walk away with an item valued at at least $200 (Vacations, art, $1000 Holt Renfrew gift cards…) complete with passed food and drink and an open bar before you get to enjoy the evening’s entertainment in the best seats in the house. Where can you get these tickets? Here. We promise a spectacular event that will make your heart sing. See you...