The Paul Hardy 10th Anniversary was a milestone for most importantly, Paul Hardy Design, but also the City of Calgary and US! Here is the “short” story:
This exclusive event, in partnership with Tourism Calgary, hosted an intimate VIP audience of lifestyle, art and fashion / media executives from across Canada. The event objective was to celebrate the accomplished designer, Paul Hardy, and also showcase his hometown of Calgary as a food, fashion and lifestyle destination. The weekend events including media brunch, VIP reception, runway show, and after party were all an artful marriage of fashion, food, and music.
Paul Hardy tells a story with his designs. The 2013 Spring collection was inspired by a coming of age story of a nameless Amish girl that leaves her colony to go to the big city, where she experiences the darker side of urban life. The event concept, specially, the evening program told the story of this Amish girl through décor, music, and a spectacular runway show. Guests were beckoned into a gritty industrial setting that was a contrast of old-world imagery against the sleek esthetic of high fashion.
I could go on forever, but I will let the photos and video do the talking…
Photo Credit: Phil Crozier