Strategy-led
People-inspired
Data-driven
HOW WE WORK
Strategy-led
Everything we do always stems from strategy first. Each decision on your event is aligned to objectives and supported by a clear intention and purpose.
We don’t just follow trends. We aim to wow by creating an impact and creating connection through event experiences.
People-inspired
What we care about most is valuing, uniting, and connecting people through your events.
We’re inspired by YOUR vision and to design experiences that we know will be meaningful for your guests. Let us download your vision and we’ll find a way to turn it into reality.
Data-driven
Numbers also tell a story. Part of our approach is analyzing event plans to ensure maximum return and impact. We always ask ourselves, “how could we achieve more?” Anywhere that we can measure and compare – whether it’s marketing, media, or overall budgeting – we are calculated, measured, and analytical at every stage. We are driven by what the data tells us will lead to the greatest success for your brand.
Step One.
We are led by a deep curiosity to understand your business and the goals and objectives that define the impact you are determined to make. In this step, we focus on understanding your business plan, marketing strategy, as well as your stakeholders and their needs.
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Step Two.
We dive into the data to understand your audience, market, your customers, your competitors, and the trends in the industry. These insights will influence the strategy we craft, which communicates the plan for your event’s impact and experience. Collaborating closely with you, we outline measures of success for post-event reporting.
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Step Three.
We put ourselves into the minds of your guests and consider everything from how we want people to interact, to how we want them to connect with your brand, to what is going to leave them saying “wow”. This is when we co-pilot the creative concept together! From menu tastings to matching elements of décor, you’re involved in the collaboration every step of the way. We lay it out in a way that will allow you to visualize the final product.
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Step Four.
Every event needs to provide value in some way to your brand. Depending on the objectives that we outlined in the strategy, we analyze the event plan at this stage to ensure we’re doing everything we can to meet those objectives, make the biggest impact, and build the deepest influence with your audience.
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Step Five.
We thrive when it’s go-time. With all events, things change as we go, and challenges will inevitably arise. We like to keep things flexible so that we can troubleshoot and turn challenges into opportunities. We keep constant open communication through execution and come to the table with solutions, so you don’t have to worry about a thing. We get it done!
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