#EventInReview: RVC2017’s All the Stars

#EventInReview: RVC2017’s All the Stars

Rendez-vous Canada (RVC) is Canada’s premier international tourism marketplace, which takes place in a different Canadian city each year and features a four-day series of marketplace style events, all culminating in a “host night” finale event. This year, Calgary was awarded the opportunity to play host city and welcome over 1,700 international tourism buyers to the great white north, and Boom was given the opportunity by Travel Alberta and Tourism Calgary to produce the host night event.

Calgary features five star dining, hundreds of musical and cultural stars, and an unparalleled view of the northern hemisphere’s pristine starry skies. With this in mind, our team worked with Daughter (another Calgary star) to come up with the event identity “All the Stars”. Over the next few months, this identity was slowly brought to life as we envisioned the experience guests would have as they travelled through The National Music Centre, exploring seven floors, each themed and decorated by One West to mimic Alberta’s varying scenery.

86 separate contractors, vendors, suppliers, entertainers, and event partners came together to show the world the best of Calgary, and the result was a delight to witness. Gorgeous lighting highlighted the stunning architecture of the building; Albertan-inspired cocktails and canapés captivated; incredible local talent entertained on every floor, and ambient video of our province’s natural offerings met guests at every turn. Take a look at the photos below for a glimpse into the evening!

*All photos by Leblond Studio


Boom was honoured to have worked with such an incredible team on this event, and is very proud to have had the opportunity to show off all the stars of our incredible city, province, and country.

A massive thank you to the contractors, vendors, suppliers, entertainers, and event partners who came together to show the world the best of Calgary: RocketHouse, OneWest Event Design, Tooth Blackner Presents, Carter-Ryan Gallery & Live Art Venue, Glenbow Museum, Alberta Food Tours Inc., Hotel Arts, Heritage Park, WinSport’s Canada Olympic Park, Fairmont Palliser, Bow Valley Ranche Restaurant, CHARCUT Roast House, CRMR Kitchen, Grey Eagle Resort & Casino, The Nash YYC, The Palomino Smokehouse and Social Club, River Cafe, Rouge Restaurant, Calgary, The Guild Restaurant, Yellow Door Bistro, Green Event Services, Great Events Rentals, Daughter, RimVisuals, Picture This Photo Studio, National Music Centre, ProShow Systems, FM Systems, Rosso Coffee Roasters, Full Swing Productions, Beach Season, Youssou Seck, Eya-Hey Nakoda, Ricca Razor Sharp, Youth Singers of Calgary, Windigo, DJ Jarius , Matt Masters, Doris Daley, Liz Stevens, WIL, SIX CORNERS, Cowpuncher, The Dudes, Fiasco Gelato, Beaver Balls, The Happy Truck, and our entire production team!